Rural Change

Change and development in rural society

As we have already mentioned, rural areas in the UK have been experiencing significant changes. Let's explore some of the changes and developments that occur in the UK's rural society.

Population change

Population change is a big one. Although the processes of urbanisation and migration into urban centres are growing more quickly, rural areas are expanding too. This process is known as counter-urbanisation.

Just like urbanisation, counter-urbanisation is a result of push and pull factors. Push factors are things that make people want to move away from a place. Pull factors are those which attract people to a place. People may be pushed away from cities as a result of higher crime rates, congestion, and the general unattractiveness of cities. They may be pulled to rural areas because of their desirability; rural areas tend to be much cleaner, have better air quality, and are visually more attractive.

On the other hand, population decline is also a characteristic of some rural areas. These areas tend to be much more remote, and have little access to services or employment opportunities. Think of the super remote areas in the very north of Scotland (more on this later). This means that many young people leave, plummeting these areas into a cycle of decline. If people leave an area, less money comes in, affecting everyday services. This then makes the area pretty unattractive to live in, so more people leave, and the cycle continues. The movement of people out of rural areas can be understood as rural depopulation. Both population growth and population decline can cause social and economic change, which we will discuss in more detail, later on.

House prices

House prices have skyrocketed in rural areas; many people desire to live in such areas, which consequently makes them more valuable. With this, comes with it, increased housing prices.

Where do you think is a more desirable place to live?

Fig. 2 - house in the city of Manchester Fig. 3 - house in the Peak District

Diversification

When you think of a rural area and its economy, you immediately think of the farming industry. You would be correct, as agriculture is a key economic characteristic of rural areas. However, nowadays, lots of agricultural goods are imported from abroad, which means other forms of economic activity in rural areas are becoming important. Rural areas have been becoming more diverse with their economic activities:

• The tourist industry; bed and breakfasts, campsites, cafés, tearooms, wedding venues, craft centres etc.
• Sports industry; walking or cycling trails, quad biking or paintballing, organised running events, water sports.
• Non-traditional agriculture; goat farming, free-range production.
• Renewable energy; solar or wind farms, biofuels, hydropower.

Deprivation

Although typically seen in urban areas, in rural areas where the population is declining, the effects of deprivation can be seen. Services like shops, doctors' surgeries and employment opportunities start to dramatically reduce, and even schools are under threat of closure. Busses become few and far between, as well as costly, as fewer people are using them. This can negatively impact elderly people living there, as they often require such public transport. More people are forced to drive cars, increasing air pollution in the area, as well as it being more difficult to drive in rural areas that weren't designed for heavy traffic flow.

Challenges for rural change

We have just discussed some of the changes that rural areas are going through. With rural change, rural areas face many challenges. To example some of these challenges, let's look at the social and economic changes using two case studies; rural growth in south Cambridgeshire and rural decline in the outer Hebrides, in Scotland.

Rural growth: south Cambridgeshire

The rural areas of south Cambridgeshire have been experiencing population growth, which has caused both social and economic changes. The area of south Cambridgeshire is populated by around 162,000 people (2021).¹

Many people living in this area are commuters; this negatively impacts the rural economy, as many of these commuters shop in the towns or cities (Cambridge) close to where they are working. Many people moving here resulted in housing prices skyrocketing, as well as petrol prices, with increased car usage. Buses are also reduced as a result of fewer people needing public transport services and using cars instead. With more car usage, comes more congestion, as the small rural roads were never designed for so much traffic! The agricultural sector is also reducing, as land is sold for new housing.

Social changes

Village developments, like home or barn conversions, by big-shot developers, can cause tensions and mistrust in the area. Also, as a result of the increased house prices, many young people can't afford to stay there and are forced to move elsewhere. This is leaving behind a more elderly population, which puts strain on local services.

Rural decline: The Outer Hebrides, Scotland

The Outer Hebrides are a collection of islands off the mainland coast of Scotland. Rural decline is a major characteristic here, where people are moving away towards the mainland, causing social and economic changes, too. The population in 2020 in the Outer Hebrides was estimated at 26,500.²

Fig. 4 - the beautiful landscape of the Outer Hebrides

Social changes

Because of a lack of opportunities here, many young people move away, searching for a better life elsewhere. This means that the young population is reduced, leaving behind a gradually ageing population, with no one to look after them. Schools are also closing, as there aren't enough children to attend them.

Economic changes

A major economic change here is the reduction of the small-scale fishing sector; as larger commercial fishing moved in, smaller fishing communities start to reduce. Even with some positive effects of the tourism sector, it's a seasonal business, and there aren't enough people or good enough infrastructures, to keep it going.