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Frequently Asked Questions about Digital Marketing
What is digital marketing?
Digital marketing is the act of promoting a product or service using the Internet and digital media.
What is an example of digital marketing?
An example of digital marketing can be observed through eCommerce websites. eCommerce websites can observe past shopping behavior to recommend similar items customers are likely to purchase.
What are the 3 types of digital marketing?
There are many types of digital marketing. Digital marketing is a big umbrella term that can be split into several sub-categories including SEO, paid search, content, social media, email, affiliate, and mobile marketing.
What are the 4 Ps of digital marketing?
The 4Ps of digital marketing are people, platforms, processes, and performance. These four Ps allow digital marketers to cater their strategies to customers online more effectively, in a more customized manner, than through the traditional 4Ps of marketing.
Why is digital marketing important?
Digital marketing has become one of the most popular forms of marketing in recent years. As more and more people have access to digital devices, marketing through digital platforms is a essential for all businesses.
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